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Top 10 Trending Content Marketing Tools for 2023

3 min read

Trending Content Marketing Tools

Are you looking for the best content marketing tools to enhance your content marketing strategy? Content marketing tools are the unsaid need for every business to plan and produce relevant content for your targeted audience. Moreover, the best content marketing tools also help in promoting the content to boost its performance without any hassles.

With our in-depth research, we are here to present to you the top 10 trending and best-performing interactive content marketing tools that you need.

What Are Content Marketing Tools?

If you are still wondering what are content marketing tools, well, the term is self-explanatory. In simple words, content marketing tools are the tools that help content marketing strategies to achieve the desired goals more quickly and efficiently.

There are multiple content marketing tools aiming to improve different content marketing areas; thus, you should be sure which one to choose. Generally, content marketers combine different content marketing tools to create, optimize and promote the required content.

Top 10 Content Marketing Tools :

  1. Google Analytics:
best content marketing tools

Talking about the best content marketing tools, we have Google Analytics topping the list. This is a must-have content marketing tool as it helps to understand the website traffic, customer behavior, competitor analysis, etc.

Google Analytics is the one-stop destination to track the various activities on your business website. It helps to explore the interests and likings of your audience to keep them engaged for the maximum time.

  1. Buzzsumo:
content marketing tools

Buzzsumo is the content marketing tool to effectively measure the performance of the available content and to research the relevant content. Moreover, it also helps explore the trending topics relevant to your preferred niche and to find the right brand influencers.

Buzzsumo helps content marketers analyze and track their competitor’s strategies to stand distinguished in the game. With this content marketing tool, you can also overcome the brainstorming phase by creating appealing content on trending topics.

  1. Grammarly:
interactive content marketing tools

According to many content marketers, Grammarly is one of the most reliable content marketing tools. The tool is trusted by many experts to get error-free content within no time. It not only checks the grammar and spelling but also offers suggestions to increase the reach of the content.

This content marketing tool is the preferred choice to write relevant content without any repetitive language and mistakes.

  1. Semrush:
AI content marketing tools

If you want to focus on the SEO needs of your content, then Semrush is one of the best AI content marketing tools. It enhances the performance of your content with proper keyword research, boosting the page ranks, strengthening the backlinks, and improving the visibility.

Semrush is also a trusted content marketing tool that supports advertising and market research. Thanks to its competition analysis and PR monitoring feature, you can gain the desired competitive edge.

  1. HubSpot:
content marketing tool

HubSpot collectively brings different content marketing tools to ensure seamless business growth. It efficiently supports the required WordPress plugins that help with content marketing strategies.

Additionally, this content marketing tool also supports marketing automation to facilitate business growth at every stage. Thus, it can be said that HubSpot is one of the best all-in-one content marketing planning tools for all your content marketing needs.

  1. WordPress:
interactive content marketing tools

If you have any idea about content marketing, you would know about WordPress. It is one of the most reliable interactive content tool to build engaging business websites. This powerful tool is trusted by many businesses during their initial stages and to plan the growth of their content marketing strategies.

You can use this tool to easily customize a website that can easily fit any business, blog, online store, etc.

  1. Yoast:
best content marketing tools

This is another content marketing tool that is preferred for SEO-based content writing. It can be trusted for almost everything that concerns SEO WordPress plugins. It can be used to optimize the content for a required keyword, edit the meta descriptions, suggest internal linking, focus on technical SEO tasks, etc.

It works using the green, yellow and red indicators to highlight the optimized content and the desired action needed.

  1. Ahrefs:
what are content marketing tools

This is one of the best content marketing tools that supports keyword research. Many content marketers rely on this tool for basic and simple SEO research while many others use it for performance reports.

It is further trusted to analyze keyword rankings, track the competitor’s keywords, observe the website traffic, etc. Using its ‘content gap’ feature, you can easily find the things that rank your competitors higher than you.

  1. Brafton:
content marketing planning tools

Brafton is the most trusted and reliable content marketing tool that can manage the entire content marketing lifecycle. Right from ideation, planning, producing, reporting, managing, etc., this content marketing tool offers everything you need.

It can easily be used without any configurations; making it suitable for beginners. It also helps with in-depth analytics for new projects to ensure their better performance.

  1. Outgrow:
best content marketing tools

Lastly, this is one of the most valuable content marketing tools for small and medium-sized businesses. This tool helps in brand and campaign management, targeting the relevant audience, tracking brand conversion, SEO, etc.

It is also a reliable tool to improve lead generation. Many content marketers trust this tool for advanced analysis and inbound marketing. As one of the preferred interactive content marketing tools, it builds essential interactive lead magnets.

Final Thoughts:

These are some of the best content marketing tools that you need with a good content marketing strategy to engage your targeted audience. These tools, along with content marketing skills, will help to achieve the desired results much faster and without any complications.

So, which of the following tools will you use for your next content marketing strategy? Let us know your opinions in the comment section.

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